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For consumers
For consumers

News

Here you’ll find an overview of all our news articles – from current consumer activities to insights on research and trends within the industry.
Consumer activities Research Organisation

Study: consumer attitudes & buying behaviour – phase I

Study: consumer attitudes & buying behaviour – phase III

Greater insight into the shopping behaviour of flower and plant buyers

Results of study into conscious and unconscious well-being associations with cut flowers

How do flowers and plants benefit our well-being? Wageningen University and Research found the answers

Well-attended webinar on follow-up study of consumers and sustainability

Initial results of social listening pilot: what consumers think of sustainability in the horticultural sector

Horticulture Trends 2026

Plants & Flowers Foundation Holland to host Ladies’ Breakfast at Trade Fair Aalsmeer

One voice in communication for floriculture sector

Majority of trading companies also vote in favour of GBD

Plants and Flowers Foundation Holland presents research results during IPM Essen

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