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News

Here you’ll find an overview of all our news articles – from current consumer activities to insights on research and trends within the industry.

Flower Council of Holland to become Plants & Flowers Foundation Holland

New Supervisory Board strengthens Plants & Flowers Foundation Holland

Horticulture Trends 2026

Horticulture Trends 2025

Webinar Consumer & Sustainability

Dutch flowers bring colour to St. Peter’s Square at Easter

New consumer campaign: the grower as expert

Greater insight into the shopping behaviour of flower and plant buyers

Flowers remain the symbol of love and happiness, especially on Valentine’s Day

Successful PR campaign in Munich

Plants and Flowers Foundation Holland presents research results during IPM Essen

Study: consumer attitudes & buying behaviour – phase III