On Thursday afternoon and evening, 26 March, NIMA will host the thirteenth edition of the 'NIMA Sierteelt Marketing Event'. An annual event where industry professionals come together to share knowledge, gain inspiration, and strengthen their network.
This year as well, NIMA is collaborating with marketers from the floriculture sector on a current and relevant theme. During the event, this theme will be explored in three ways:
- From practice: a colleague from the sector outlines where we currently stand.
- In depth: an expert takes a closer look at the key insights and developments.
- Through inspiration: a speaker from another sector offers a fresh perspective and new angles.
Between sessions, there will be plenty of opportunities to connect, exchange ideas, and dive deeper during the breaks, the networking drinks, and the shared dinner.
From Plants & Flowers Foundation Holland, Anne van der Wal will show how the organisation is working to build a positive image for the sector, supported by facts and figures.