The more we know about consumer attitudes and behaviour, the more effective our creative campaigns will be. That is why we collect data and information from existing studies and actively conduct our own research. We share the most important findings via webinars, live events and this platform, where we zoom in on consumer insights, sector & market developments and trends.
Strengthening the image of the horticulture sector
Sector communications
In a time when the horticulture sector is under increasing pressure, a strong and clear voice is more important than ever. Together with sector organisations, we collect facts and data and portray plants, flowers and the sector as innovative, sustainable and futureproof.
Growers and traders who support our activities have access to a selection of valuable tools and communications resources – from interactive dashboards and communications templates to an extensive asset bank full of copyright-free photographs. We will continue to expand this collection of tools & resources in the months ahead, so keep an eye on the platform!
Plants & Flowers Foundation Holland is an organisation dedicated to stimulating consumer demand for plants and cut flowers grown or traded in the Netherlands. We strengthen the image of the sector, spotlight the positive well-being effects of plants and flowers and highlight their economic and social value. This enables us to contribute to a strong and futureproof horticulture sector.
These cookies are necessary for the correct functioning of the website. Please note: you cannot disable these.
This allows you to embed content from third-party websites such as YouTube or Vimeo. Disabling this may remove some of the functionality of the website.
This allows us to monitor and improve the performance of our websites and perform anonymous analyses of the user experience.
This allows us to show you relevant advertisements on third-party websites and apps, such as Facebook and Instagram.
Disabling certain cookies may result in the associated functionality no longer working correctly. You can change your preferences at any time.
Accept all cookies
This website uses cookies and therefore automatic techniques to provide an optimal user experience. You can or read more about cookies and on how we handle your personal data in our Privacy and Cookie Policy.
